Dave and Joan Kroupa are the founders of Peninsula Cellars. Lifelong cherry farmers, Dave and Joan saw the potential of diversifying their fruit farming operation, and planted vineyards and began planning a winery in 1991. In 1994, their first vintage as Peninsula Cellars was released. Dave represents the fifth generation to have worked on the family farm and business. Both Joan and Dave and actively involved in the business to this day. Joan heads up all the record keeping and accounting and Dave oversees the vineyards and farm along with our farm manager Josh. Joan and Dave recently celebrated their 50th wedding anniversary surrounded by friends and family.